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Why Your Social Ads Are Failing (And How to Fix Them)

Why Your Social Advertising is Not Working Temple Texas USA

Why Your Social Advertising is Not Working

May 7, 2019 Jeremy Thompson Comments Off

So you launched your business. You’ve got a shiny new website, a polished Facebook page, and maybe even boosted your first ad. You hit that “Publish” button, sit back, and wait for the likes, shares, and sales to roll in…

But instead of leads, you’re left with crickets—and frustration. No clicks. No conversions. Just a wasted ad budget and a whole lot of “Why isn’t this working?”

Sound familiar?

You’re not alone. And no, you’re not broken. But your strategy probably is.


🎯 The Harsh Truth: Just Because You Posted It Doesn’t Mean They Care

You might be doing a lot of things right—you studied the top brands, mimicked their ads, even saved some motivational quotes for your IG grid. You might’ve even dropped a few bucks into your Facebook or Instagram budget.

But here’s the truth:

“Just because you did the work and put in the effort doesn’t mean people actually care.”
Jeremy Thompson, CEO of Revolution Web Studios

Social media users are bombarded with thousands of messages a day. You’re not just competing with your competitors—you’re competing with cat videos, politics, memes, and everything else in your audience’s feed. That’s why just “showing up” on social doesn’t cut it anymore.


🧠 You’re Not Doing the Wrong Things… You’re Just Doing Them in the Wrong Order

When I first launched my agency over a two decades ago, I was in the exact same place. I had the website. The energy. The creative drive. I was hustling every single day… and still wasn’t seeing real results.

Then a mentor gave me a reality check I’ll never forget. He said:

“Jeremy, you’re doing all the right things—you’re just doing them in the wrong way.”

That one line reshaped everything for me.


🧱 What This Has to Do with Social Media Ads

Here’s the part most people skip:
You can’t sell to an audience who doesn’t know, like, or trust you yet.

And if you’re trying to run ads before you’ve even built a social presence or engaged your audience, your message is falling on deaf ears.

It’s not about having the budget. It’s about having the brand recognition to deserve the click.

This is where most new businesses burn money—fast.


📖 Gary Vee Got It Right: Jab, Jab, Jab… Then Right Hook

In his book “Jab, Jab, Jab, Right Hook,” Gary Vaynerchuk explains how effective social media marketing is all about giving value first—again and again—before asking for the sale.

It’s about earning attention, not demanding it.

You don’t run your first Facebook Ad to sell—you run it to introduce, educate, and engage.

Only then, once your audience is warmed up and aware of your brand, do you land the “right hook” that converts attention into sales.


🌱 You Must Build Before You Sell

Think of it like this: You wouldn’t plant seeds before preparing the soil, right? Same with digital marketing. If you skip the foundation—aka brand building and awareness—your ads won’t land. They’ll just blow away in the noise.

Here’s what needs to happen first:

✅ Pre-Ad Must-Haves:

  • A consistent and engaging social media presence
  • Clear brand messaging and visuals
  • Content that speaks to your audience’s problems and aspirations
  • A community or at least audience familiarity

📣 Brand First. Then Ads.

At Revolution Web Studios, we help business owners avoid the money-burning mistakes of premature advertising by building real brand equity first.

We design and implement Social Media Brand Building Strategies that lay the groundwork for your ad success. When the timing is right, we transition your brand into Social Advertising Campaigns that convert—because by then, your audience knows who you are and why they should listen.


🚀 Ready to Make Your Social Media Ads Work?

If you’ve been frustrated with Facebook Ads or Instagram campaigns that flop, it’s time to rethink the strategy. We’ll help you create a roadmap that moves your audience from stranger → fan → customer—with a brand-first approach that actually works.

👉 Start today with a Lead Growth Strategy Session
📩 Have questions or feedback? Email us at info@revolutionwebstudios.com
To schedule your Lead Growth Strategy Session now and let’s fix your funnel from the ground up.